top of page

DETO

Chain seats for Steelcase

2021

Modular benches that can be linked together though an accessory to generate different compositions.

Presentación Final Steelcase .jpg

The core purpose of Chain Seats is to empower users with the freedom to create compositions according to their preferences. Facilitated by a straightforward turning mechanism, users can extract a concealed key within the bench, thereby interconnecting the seats in a chain-like configuration. Furthermore, users have the option of incorporating the perfectly aligned table at bench height.

This project not only symbolizes a significant milestone in my professional journey but also exemplifies the fusion of innovative design thinking, user-centric functionality, and aesthetic appeal.

PROCESS:

Embarking on an advanced product design process spanning four months, this project was conducted in collaboration with the esteemed international furniture company Steelcase.

The experience proved to be exceptionally enriching for my career as a product designer, culminating in the prestigious acknowledgment of our project as the best semester endeavor.

The entirety of the design process was exhaustive, featuring extensive research, interviews with both national and international users (students and office workers), brainstorming sessions, meticulous sketching, prototyping, and the creation of high-quality renderings.

Type: User Experience and Industrial Design.

 

Team: Begoña Calleja, Vera Velázquez, Patrizio Bini & Rafael de la Concha.

Client: Collaboration with  Steelcase.

CHALLENGE:

Add value and dynamism to social spaces within coworking places and offices,

APPROACH:

User Centered Design

Design Thinking
Empathy Map
Customer Journey Map
Briefing
Brainstorming
SCAMPER
Sketching
Prototyping

bottom of page